Overview
In the rapidly growing Web3 ecosystem, Octo's Marketplace is a multifunctional solution that not only allows users to explore, buy, and sell NFTs from various collections, but also to seamlessly trade major crypto assets. Our vision is to democratize access to the decentralized digital economy, connecting the complexity of blockchain technology with an intuitive and secure user experience directly from their mobile devices.
Problem Statement
Although Web3 offers unlimited opportunities, mass adoption is still hampered by several key issues, especially on mobile platforms:
Ecosystem Fragmentation: Users are required to use separate apps for NFT marketplaces, crypto exchanges, and digital wallets, creating a fragmented and inefficient experience.
Mobile UX/UI Gap: Many existing Web3 platforms have not fully optimized the user experience on mobile devices, with outdated user interfaces and unintuitive navigation.
Security and Trust Issues: Lack of transparency and incidents of fraud on some Web3 platforms raise doubts and concerns for potential users.
Research
I analyze various platforms such as OpenSea, Magic Eden, and Rarible (for NFTs), as well as Binance, Coinbase, and Indodax (for crypto trading) to identify best practices, innovative features, and market gaps. I also monitor emerging Web3 trends such as GameFi, SocialFi, and interoperability concepts.
Feature Priorities
I Based on impact and feasibility, I prioritized core features that include an intuitive NFT marketplace with advanced filters, a trading room with professional facilities and charts, breaking news, and NFT integration into games. I also added supporting features such as push notifications after activity and for promotional needs.